Duties
- Assist in the development of a range of advertising, promotional, and media materials, including posters, invitations, media releases, and advertising copy
- Assist in the development and execution of publicity plans, including the development of media lists and media strategies for specific titles
- Coordinate review copy mailings and follow-ups to national media
- Provide research materials to assist the Publicity Manager and Publisher in the development of title-specific marketing plans for a range of titles
- Help manage GLE’s social media channels , including the execution of title-specific social media campaigns
- Work with booksellers, museums, galleries, literary festivals, reading series, and other venues to secure and promote appropriate promotional events
- Develop itineraries for authors on tour (including arrangements for travel and accommodations)
- Provide regular, timely updates for our sales team, including in-person, email, and telephone communication, ensuring they are well informed and equipped to best represent the company’s titles in specific market areas
- Identify appropriate awards and prepare submission packages
- Administrative duties as required
Qualifications
- Undergraduate degree or college diploma
- Excellent written and verbal communication skills
- Ability to thrive within a fast-paced, deadline-driven environment
- Strong attention to detail
- •Excellent organizational and time-management skills
- An appreciation for and familiarity with Canadian literature
- Familiarity with social media and Hootsuite an asset
The internship will begin June 19, 2017 and run for a period of one-year. The successful candidate will be expected to work 40 hrs per week in our Fredericton, New Brunswick office, at $14.00/hour. Please note that while the start date may be adjusted to accommodate applicants from other provinces, Goose Lane Editions does not offer relocation expenses.
To apply, please submit a résumé and cover letter to Kathleen Peacock, publicity manager, at publicity@gooselane.com no later than May 26, 2017. While we thank all applicants for their interest, only those selected for an interview will be contacted.